How A Virtual Assistant Can Help Creative Professionals Online, Using Olioboard.Posted by Tracy Baker on Jul 1, 2013 in Blog, Design | 0 comments
It’s amazing to see how some applications that were previously reserved for highly specific professional environments are now occasionally finding their way into the public domain. As this happens it gives individuals who have an interest in that particular sphere a much greater chance of breaking into the business and “being found.” In the case of would be interior designers Olioboard is just such an application.
This is a creative tool that already has an e-commerce element built in, or as they prefer to call it a “social shopping platform.” It’s not therefore directly comparable with something like Pinterest which is largely an image sharing site, cut and dried. It’s an excellent opportunity for professional designers to get their individual message across to would be clients, particularly as there’s an opportunity to complete a professional profile giving direct information about your organisation, together with clickable links to a website, to a blog or to presence on other social media sites such as Facebook.
It seems that designers are using Olioboard as more than just a shop window to their creativity. It’s possible to automate and interact with clients on a day-to-day basis presenting concepts and final design elements in return for directions from the customer.
This is an excellent tool for any design consultant when working in concert with his or her virtual assistant. The assistant can manage and maintain the Olioboard presence, keeping up with the day-to-day operation and providing feedback to the principal accordingly. For designers who are busy with their principal work and who find it difficult to engage with a variety of different social media sites and online tools today, this can be a perfect marriage.
The solution has risen to popularity so quickly largely because it is so intuitive. It’s essentially a digital ideas board where users have the ability to create a visualisation of a finished room using real and available products. Naturally, if the work is good and the visual is appealing this can give rise to many a purchase opportunity and the tool is established principally with this idea in mind.
The creators of Olioboard went to great lengths to ensure that the product found favour in the professional community. They interviewed designers to see exactly how they would use the product in their day-to-day business and when interacting with clients. It’s interesting to see that many users cross promote their work with other social media solutions such as Pinterest, Twitter and Facebook, even tying all the sites together for additional exposure. This is another area where the virtual assistant can shine, creating ways to cross promote with existing sites and with any other social media outlets that may be applicable to the specific customer.
The greatest draw for newcomer Olioboard is the fact that they have successfully breached the chasm between the two-dimensional and three-dimensional realms, thus making it a whole lot easier for prospects and clients to envision a space and to get enthusiastic about making a purchase decision.
Would Olioboard be a useful addition to your online design toolbox?